‘The Hopkins Code – Lost Treasures of the World’s Greatest Copywriter’ – Carl Galletti
Carl Galletti says that he will reveal Claude Hopkins’ copywriting laws to attendees of his 9th Internet Marketing SuperConference next month, June 21-24 in Las Vegas, NV. [Confefrence]
Press Release
The Hopkins Code – Lost Treasures of the World’s Greatest Copywriter
Claude Hopkins is most known for his often recommended book, Scientific Advertising.
David Ogilvy said about the book, “Nobody, at any level, should be allowed to have anything to do with advertising until he has read this book seven times. It changed the course of my life.”
But, something was left out of that book and has been lost for over 80 years.
Hopkins had a set of laws that did not appear anywhere in his books. They were printed and tacked to the wall over his desk each morning, then taken down each evening…to remind him of the laws which should guide his copywriting.
It took Hopkins over twenty hears to tabulate these copy laws and he judged every piece of copy he wrote by them.
Yet they were lost to history until just recently when Carl Galletti and his team of researchers accidentally came across them.
Mr. Galletti will reveal these laws to attendees of his 9th Internet Marketing SuperConference next month, June 21-24 in Las Vegas, NV.
For more details: http://www.InternetMarketingSuperConference.com
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‘Internet Marketing SuperConference 9’ – Carl Galletti’s Year Long Event
*This news post was submitted by Carl Galletti.
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