‘How SAP Took Local Approach to Global Level for SMB Lead Generation’ – MarketingSherpa Case Study
MarketingSherpa has released a new case study entitled “How SAP Took Local Approach to Global Level for SMB Lead Generation”.
MarketingSherpa has released a new case study entitled “How SAP Took Local Approach to Global Level for SMB Lead Generation”.
MarketingSherpa Case Study Summary
MarketingSherpa team says, “SAP developed a global approach that could still be customized to address prospects’ needs on a local level. Includes tips on creating regional demand gen hubs and how they ran a pilot campaign in Europe to work out the kinks.” Read Complete Case Study…
‘MarketingSherpa’ Link
MarketingSherpa Case Study: How SAP Took Local Approach to Global Level for SMB Lead Generation
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MarketingSherpa researches what works in marketing via exclusive Case Studies, surveys, results data analysis and lab tests. Then we publish what we learn so our 237,000 weekly readers can improve their results and train their teams. The Economist, Harvard Business School’s Working Knowledge Site, and Entrepreneur.com have all praised MarketingSherpa. [source]
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