‘How One Organization Lifted ROI 30%’ – MarketingSherpa Case Study

MarketingSherpa has released a new case study entitled “Email vs Postal Mail Test: How One Organization Lifted ROI 30%”.

MarketingSherpa has released a new case study entitled “Email vs Postal Mail Test: How One Organization Lifted ROI 30%”.

MarketingSherpa Case Study Summary

MarketingSherpa team says, “See how one organization pitted a series of emails against their usual direct mail package and tripled the number of donors and walkers for their annual fundraiser. Using email, they signed up three times as many participants and increased ROI 30%.” Read Complete Case Study…

‘MarketingSherpa’ Link

MarketingSherpa Case Study: How One Organization Lifted ROI 30%

About MarketingSherpa

MarketingSherpa researches what works in marketing via exclusive Case Studies, surveys, results data analysis and lab tests. Then we publish what we learn so our 237,000 weekly readers can improve their results and train their teams. The Economist, Harvard Business School’s Working Knowledge Site, and Entrepreneur.com have all praised MarketingSherpa. [source]