The latest MarketingSherpa blog post is titled “How I Finally Got Mobile Marketing Religion (& You Should, Too)”.


The latest MarketingSherpa blog post is titled “How I Finally Got Mobile Marketing Religion (& You Should, Too)”.

Anne Holland, Content Director, MarketingSherpa, says: “I was giving a speech at a PR association meeting in New Jersey in early 2001 about how the Internet was affecting PR tactics, when a group of older-looking grumpy attendees just sat there like lumps and left as soon as possible afterward.” How I Finally Got Mobile Marketing Religion…

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