The latest MarketingSherpa blog post is titled “Attention, Agencies – Do Your Clients Even Know Your Name?”.


The latest MarketingSherpa blog post is titled “Attention, Agencies – Do Your Clients Even Know Your Name?”.

Anne Holland, Content Director, MarketingSherpa, says: “We have a bunch of new reporters and researchers joining Sherpa this fall, so I spent a day last week writing up a formal mini-handbook on how to conduct marketer interviews for them.” Attention, Agencies – Do Your Clients Even Know Your Name?…

‘MarketingSherpa’ Link

MarketingSherpa researches what works in marketing via exclusive Case Studies, surveys, results data analysis and lab tests. Then we publish what we learn so our 237,000 weekly readers can improve their results and train their teams. The Economist, Harvard Business School’s Working Knowledge Site, and Entrepreneur.com have all praised MarketingSherpa. [source]

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