Alan R. Bechtold has released the latest issue of E-Wealth Report. This featured article is titled “Catching Google’s Eye”. [E-Wealth Report]


Alan Bechtold has released the latest issue of ‘E-Wealth Report’ Newsletter.

ewealth1.jpg

Catching Google’s Eye

by Alan R. Bechtold

On the Web, traffic is where the action is. You must attract traffic to your Website, blog or other online communications vehicles or they’ll simply sit there, burning electrons and returning nothing to you.

You can pay for traffic or build a system to generate it for yourself. Either one costs you money because, as you’ve probably heard, “time is money.”

In my opinion, that saying is incorrect. It should read: “time is more valuable than money” because time is a limited resource. I can always find more money. I don’t believe anyone has found a way to add more than 24 hours to a day — and it’s a fact of life that the number of days we all have on this earth are surely numbered.

My favorite technique for generating free traffic today is through online video. This seems to be one of the TOP things Google loves to list quickly and rank highly. Tie an online video to a blog that points to the video, or post the video on a blog. Then bookmark the site through one or more of the popular social bookmarking sites, and you should be able to quickly rank your video very highly, on most any keywords you choose.

I use Traffic Geyser to submit my videos to the most popular video sharing Websites because the system submits one video to multiple places for me, reducing the time spent doing all that tedious work myself. Traffic Geyser also strips the audio from my videos, submits the audio to popular podcasting sites — and posts links on the most popular social bookmarking sites.

A recent video I posted, on the keyword phrase “info product creation expert,” hit page one of Google in TWO HOURS. Last time I looked, there are now TWO listings for the video on page one — at positions one and two. And that phrase has more than 2 million other listings plus two pages of paid ads to the right.

Powerful stuff!

Unfortunately, there’s a downside to this. Putting together videos that matter and that will capture people’s attention can take a bit of time. If nothing else, you’ll have to go through the learning curve of figuring out how to put together videos. Generally speaking, videographers will tell you they map out their time at approximately one hour per produced minute of video.

Also, you’re ranking a VIDEO on Google — NOT your intended Website. If you do everything right, only a small percentage of people viewing your video will ever visit the Website you hope they’ll visit after seeing it. Industry statistics currently show that only roughly 2% of viewers of any online video will ever visit the Web address that is shown on the video.

Fortunately for you, I’ve got a work-around for you that I don’t see ANYONE else doing very much of at all.

Make a video that poses a real curiosity-stimulating question in the mind of the viewer. Make it entertaining (not just an ad for your Website), and cut it off at a real “cliff-hanger” point in your “storyline.” A good example would be a joke related to your chosen niche. Post the joke’s set-up on the Web with Traffic Geyser. Include the Web address of your intended landing page
THROUGHOUT the video, across the bottom of the screen.

Do this correctly, and you won’t ever have to TELL someone to visit your site. They’ll feel the NEED to visit it, to complete the “story” you’ve started. Just make sure the OTHER HALF of the story (the “punchline” to the joke, for example) is on the Website you’re driving people to, and that it starts playing when they land there.

The rule of thumb for online videos is to keep it as short as possible anyway. If you can get away with just posting one or two minutes of “teaser” that FORCES people to visit your site for the rest … you’ll come out a winner every time.

This will DEFINITELY increase the traffic your video drives to you — and the conversion rate (the percentage of visitors who BUY) will be n-i-c-e.

I plan to do a LOT more videos in exactly this fashion because the few I’ve tested so far are literally out-performing anything else I’ve ever done to rank quickly on Google. This technique is a LOT less work than pay per click, with no financial risk associated with it at all.

If you want to check out Traffic Geyser for yourself, I strongly suggest you do. It’s one of the first systems of its kind I’ve ever signed up for that literally does MORE than the creators say it does. Take the steps I suggested above and it will outperform your expectations, too.

Check out Traffic Geyser and consider adding it to your arsenal here:

http://www.sysop.com/alan_recommends/15.php

Paying for traffic is definitely the EASY way to go. Still, I don’t like wasting money. Who does?

For example, pay per click advertising is one sure-fire way to generate traffic quickly. But — today, it’s one of my least-favorite traffic-generation methods, because it involves far too much money AND time to realize an effective return on my investment.

First — you pay for clicks that might or might NOT turn into buyers. When google clicks were still available for five-twenty-five cents, it was no great headache seeing a return on what you spent. Now that everybody and his pet iguana are bidding on Google keywords, the price per click for the better keywords has shot through the roof. In most cases, clicks are now so expensive you practically have to be a rocket scientist to set up a system that nets you the maximum number of sales from the clicks you’re buying — or you’ll find yourself going into the hole big-time.

About the only way around this is to spend more time and energy building yourself a network of sites that attract Google’s attention. Put together a blog or multiple blogs, then maintain them all properly. The more blogs the better. Then, buy or beg links from other bloggers, to increase your rankings. Then, point your blogs to sites you want to make money from.

I tried this and it definitely works. But it’s a lot like today’s pay per click ads. You’ll spend time AND money getting it all going. If I’m going to spend money for traffic — I want the money I spend to ELIMINATE the time I need to spend. And it needs to be a “sure-fire” thing.

I also need to know I’m going to get traffic — the RIGHT traffic — for my money.

You can pay an S.E.O. consultant an arm and a leg to do all this for you. If you can find a good one who is affordable, I urge you to do so — then call me and let me know who it is so I can use the same expert.

I’ve only found one or two truly great S.E.O. experts who are also available to outside clients. One used to work for me, then went off on his own to make more money working for multiple clients.

I just saw what I firmly believe is the only way anyone could ever hope to accomplish true rapid S.E.O. domination demonstrated during a special Webinar I held last week, Tuesday the 15th. It’s called SEO Nitro Network. Designed by S.E.O. expert Dori Friend and her partner, Matt Williams, the system allows you to link into a perfectly balanced network of blogs and social networking-style sites that have all been properly aged. Each site in the network has page rank
of 3-5. There are numerous categories of sites. And the developers are adding sites like mad, with a goal of having 500 sites in the network soon.

They use this network in their own private S.E.O. consulting business to quickly get clients ranked high in the search engines, charging up to $500 PER MONTH PER KEYWORD RANKED.

Get this: They only charge after the ranking has been attained — and they’re raking in the bucks. They don’t have to charge in advance because their network WORKS.

But — they realized their network could benefit with even more original content going into it than they can easily provide, so they’ve decided to open access to it to the public.

VERY LIMITED ACCESS.

And you can now have the power to enter this network through a special access “door,” pick any of the sites in it and post your own links to any sites you wish as often as you wish — for a very low flat monthly fee.

Please check out the recording of this Webinar that we made. We also recorded a followup call where we go even further into detail about what this network is all about and how best to apply it to ANY business.

My gift to you this week is access to these recordings. There are only a total of 200 “regular” and 100 “VIP” access positions available and they are filling up very quickly. Sign up as if you were going to attend the Webinar we held last week (there is no cost or obligation when you do), then you’ll receive a link to the recordings via E-mail.

But hurry! This Webinar officially “opened the doors” to this network. And they will literally only remain open a very short while before all positions are filled.

Check this out at:

http://www.sysop.com/alan_recommends/20.php

I must repeat — IGNORE the date on the signup form and sign up. The live webinar is over, but if you want a chance to grab one of the few remaining spots in this incredible network, you’ll want to sign up and watch for the E-mail with links to watch the recording.

I’ll see you next week!

Alan R. Bechtold

President/CEO

BBS Press Service, Inc.

‘E-Wealth Report’ Newsletter

*IMNewswatch would like to thank Alan Bechtold for granting permission to reprint the latest article.

Sharing is caring