‘Steps to Building an Email List’ by Rich Rollend

Rich Rollend’s latest article is titled “Steps to Building an Email List”. [Article]

Rich Rollend’s latest article:

Current information about email articles is not always the easiest thing to locate. Fortunately, this report includes the latest email article info available.

Design your website.

Designing a website is made quite simple today. There’re software programs available assisting novice or even advanced computer users in making and maintaining websites in a really simple way. Some website software actually only needs you to cut and paste, like that of a regular paint program. Numerous web hosting sites are available too; some of these are free if you follow their terms of agreement. If you have a website of your own, you can ask visitors to opt-in with you or sign your guest book as they leave.

Set up a raffle or a freebie.

Not every thing in life is free, as they say. But you can definitely try to give something away that is unique to try and build your list. You can see this being done all over the internet. Free screensavers, free games, free downloads of software, eBooks. Once added to your autoresponder you can send follow up emails with a series of affiliate products or news tips.

Write numerous articles.

There are many article directories and ezines where readers can submit their writings for a particular topic or category. If you have a chance to do so, add a link in your resource box and your email address to your article providing information about what you are trying to promote, and how you can be contacted. Some readers of your article may enjoy your work so much they may want to visit your website.

Post an easy opt-out option.

Visitors who have opt-in to your list would, along the way may want to opt out of it somehow. People who are Leary of joining may not want to join at all if they see that it would be almost impossible to remove their email address from your subscriber list. Show them how easy it is to opt-out at anytime if they no longer want to be contacted by you.

Check out other marketers too.

It would be better if you can find a partner to JV [joint venture] with in generating an email list. This way, you can split the costs and time involved and both of you can benefit by sharing the list generated. It would be best to partner with a person that has a business similar to your own. Both of you can profit more should that be the case.

Use offline advertising too.

You can display a small raffle preferably in an establishment for a certain item they buy or are interested in. You can place an email address opt-in form in the raffle entry to add to your list. This way, you’d also know the buying preferences of the people interested in your service.

Also newspaper ads can be used for a low cost to direct people to your opt-in page.

Creating an opt-in list entails a lot of work and funds. You should plan ahead on how much you will spend in creating an opt-in list. Building a targeted opt-in list would increase your sales numbers so these steps are undoubtedly essential. Acquire an opt-in list now or generate one. Either way, your email list can be one of your businesses biggest assets for years to come.

*This news post was submitted by Rich Rollend.