Clayton Makepeace has released the latest issue of ‘The Total Package’ week in review. The featured article is titled “25 Things You May Not Know About Me”. [‘The Total Package’ Week in Review]


Clayton Makepeace has released the latest issue of ‘The Total Package’ week in review.

‘The Total Package’ Week in Review

Monday 2/9/09: 25 Things You May Not Know About Me

In Monday’s Total Package issue, Clayton shared 25 things about himself that you probably didn’t know – or even care to know!

It’s silly, it’s goofy, and it won’t make you a dime but it will probably make you laugh out loud and put a smile on your face.

Either way, if you’ve always wanted to know more (useless, silly trivia) about the big guy, then be sure to read Monday’s issue.

Read more …

Tuesday 2/10/09: How to get excited about writing copy – even if it’s about poop!

In Tuesday’s Total Package, our long-time good friend and new Grandmother, Carline Anglade-Cole, or “Coco” as she’s decided to have herself called now … shared three easy ways to rev up your excitement levels so you can write copy that sings and soars right out of the gate!

Read more …

Wednesday 2/11/09: Continuity Income Secrets …

On Wednesday, Daniel Levis revealed how he went from a concept for a continuity program, to collecting cash in just 48 hours!

If you need an easy to follow blueprint for creating a continuity program in your business that is easy to set up and manage …

Read more …

Thursday 2/12/09: Great Moments in Advertising Part I – The Powers Principles

In Thursday’s issue, the big guy shared the story of the world’s very first direct response copywriter and how he was able to blow past the hallowed six-figure a year mark!

On top of that juicy information, the big guy also shared three (3) fabulous marketing lessons learned directly from this copywriting pioneer that will surely add to your (or your clients’) bottom-line.

Plus, you’ll discover …

* What it really takes to excel in this biz (and a somewhat startling admission of a petty crime) …
* What Get-Rich-Quick Quacks don’t want you to know …
* And much, MUCH MORE!

Read more …

Friday 2/13/09: Giving Away Steak Dinners – And Raking in the Profits

In yesterday’s Total Package issue, Troy White shared his dismay when he learned of a previously smart business who succumbed to a case of the stupids and stopped mailing their winning promotion!

Can you imagine stopping a promotion that was returning $6 for every $1 spent?

I know, it’s crazy and I can’t believe that did that!

Well it happened and Troy dished out the goods in yesterday’s issue.

Read more …

About Clayton Makepeace and ‘The Total Package’

Clayton has spent the last 37 years creating direct mail, Internet and print promotions that have sold well over $1 billion-worth of nutritional supplements as well as books and newsletters on personal finance, investment and health.

Plus, as a direct marketing consultant, he’s helped four major direct marketing firms at least quadruple sales and profits to well over $100 million per year each.

As a direct response copywriter, Clayton creates many red-hot direct mail controls that profitably mailed up to 90 million pieces each … web-based customer acquisition campaigns that produce profits of up to 445% … and customer file campaigns that spin off as much as $1 million per week.

According to best-selling marketing author Robert W. Bly and the American Writers and Artists Institute, Clayton is America’s highest-paid marketing coach and copywriter, with royalty income of up to $3 million per year since 1997.

And as a mentor, Clayton has helped six young copywriters to six- and seven-figure incomes … currently mentoring a half-dozen more through Response Ink, his direct response marketing agency … and is committed to helping the next generation of direct response business owners, marketing pros, copywriters and designers accelerate their careers through The Total Package.

You’ll find Clayton’s highly anticipated article published every Monday in The Total Package. And, if you’re worried about missing out on Clayton’s passed issues, we’ve got you covered. You’ll find the Best of The Total Package published every Thursday.

*IMNewsWatch would like to thank Clayton Makepeace for granting permission to reprint the latest issue of The Total Package’ week in review.

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