Kabir Bedi’s latest article is titled “How To Get Your Website Visitors To Make Repeat Visits?” [Article]


Kabir Bedi’s latest article:

How To Get Your Website Visitors To Make Repeat Visits?

Repeat customers are very essential for the success of a business. Likewise, the success of an online business or website depends upon its ability to harness repeat visitors. Just as it is important to attract visitors to your website, it is essential to make them come back and add to your revenue. Visitors search for information on the internet and catering to their requirements is exactly how you can make them see value in you can come back to your website.

Here are some tips to make your visitors come back to website over and over again.

Regular content updates on the website

If you want your visitors to come back to the website again, you will have to give them a reason to come back. And there cannot be a better reason than new and fresh content. Make sure you make regular contents on your website. A great way to do this is by adding an Articles pages to your website where you can post articles related to your industry and about the benefits of your products and services. Not only will your visitors make repeat visits but the regular updating of content will inform the search engines that your website is active and it will send out regular search engine crawlers to index the same.

Start a Blog

If regular content updates is essential for website success and repeat visits by customers, an excellent way to do that is by creating a blog. A blog allows you to make regular content updates without having to add or edit the pages of your website. Write posts that offer valuable and useful information to your audiences and make sure to include links to your website.

Include Opt-in Newsletters and Mailing Lists on your website

Often it happens that visitors come to your website and like the contents very well. This is where you need to provide them an option that could deliver them the website contents direct in their mail box. And if your website contents are really good, there is no reason why they would refuse. Invite your website visitors to opt-in for your newsletters or sign themselves in your mailing lists. When you have access to their mailing address, you can send out constant reminders about anything new that has been happening on your website and inform them of new discounts and offers. This will give them not only a reason but also a pathway to come to your website.

Create user-friendly 404 Error pages

While they are browsing, website users often request for pages that have been moved or don’t exist altogether from the website. That is when they are shown a 404 Error – page not found message. This message pops in by default and most visitors get perturbed by this abrupt intrusion and decide there is something wrong with the website and leave completely. However, with friendly 404 error pages, you can seek to retain estranged visitors and guide them back to the website. Include a brief message on the error page stating the cause of the same and include a link back to the homepage of the website so that visitors can get back on track.

Kabir Bedi is working as a senior web consultant with LeXolution IT Services, a (http://www.lexolutionit.com/)website design company India that offers a range of web page design in addition to regular (http://www.lexolutionit.com/services.php)website design and development services and search engine optmization services.

*This news post was submitted by Kabir Bedi’.

Sharing is caring