Len Thurmond’s latest blog post is titled “What About Those Material Connection Disclosures The FTC Is Asking For NOW?”. [Blog]


Len Thurmond’s latest blog post:

What About Those Material Connection Disclosures The FTC Is Asking For NOW?

Len says, “Since the FTC is requiring that all testimonialists connected in any way to the product they are promoting make a disclosure of that connection (i.e. received promotional copies or other material compensation, and or are marketing affiliates for the product), it is essential that such admissions be added to the bottom of each testimonial.”

What About Those Material Connection Disclosures The FTC Is Asking For NOW?…

Len Thurmond’s Blog

 

 

 

 

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