Clayton Makepeace has released the latest issue of ‘The Total Package’ week in review. The featured article is titled “Secrets of Writing for the Financial Market … Part 1” [‘The Total Package’ Week in Review]


Clayton Makepeace has released the latest issue of ‘The Total Package’ week in review.

‘The Total Package’ Week in Review

Monday 11/02/09: “Secrets of Writing for the Financial Market … Part 1″”

On Monday, Clayton shared Part One of an interview he did with AWAI where he revealed his prized secrets of how to get started writing for what is arguably the most lucrative market for a copywriter – the financial market.

And if you’re having trouble landing your first – or your next client – take a cue from Clayton, because earlier this week he delivered a revealing glimpse into how he got started – while detailing his no B.S. “offer they can’t refuse.” Use this to challenge an existing control and get yourself an assignment to boot!

Plus Clayton explained why your formal education background is of no consequence to the only thing that matters to a hot marketer. Degree or no degree – do this and you WILL succeed …

Read more …

Tuesday 11/03/09: “Making Money with a Small Responsive List””

Think you can’t pull big-bucks out of a small list of online-subscribers?

Brian Edmondson would disagree – and on Tuesday he brought you solid examples of earning many thousands per month from a puny list of only 1,200 subscribers. In fact – he’s pulled as much as six figures annually from an only slightly more beefy list of about 5,000!

Brian revealed it’s not necessarily the size of the list so much as it is the responsiveness. And in this issue, he revealed some key indicators to gauge how responsive your list really is …

Not only that, but Brian detailed three simple and effective strategies for heightening your list’s responsiveness by improving your personal relationship with your subscribers …

Read more …

Wednesday 11/04/09: “Brain Salad Surgery”

Daniel Levis says, “The more we understand about the basic functioning of the human brain … the easier it is for us to harness our own creative intelligence, while successfully influencing the minds of others.”

And in Wednesday’s jam-packed edition Daniel revealed the secret of how your mind processes symbols and archetypes and how you can use these to craft powerfully persuasive sales copy.

Plus Daniel challenged you to get behind the eyes of your prospects with a fascinating experiment sure to help you create vibrant sales copy resonating with your customer’s experiences – for a strong emotional connection …

Read more …

Thursday 11/05/09: “Being #1 in a Field where You’re the Newbie””

New to your field … can you still be the best of the best?

You can if you follow Troy White’s advice! Because on Thursday, Troy brought you his simple and effective strategy to rocket to the number one spot in the field of your choosing!

Troy revealed his six-step plan to lead the field in any niche – regardless of whether you’re just starting out or just need a kick-start to get a flagging career off the ground.

And whatever you do … make sure to read step-one. It’s the cold slap many of us need to wake-up and make something happen in our business – today …

Read more …

Friday 11/06/09: “Secrets of Writing for the Financial Market … Part 2″”

On Friday we featured Part Two of Clayton’s insightful interview with AWAI on the Secrets of Writing for the Financial Market.

This second half of their conversation is truly content-driven and rich with the essentials you’ll want to know before you take your first step toward approaching this market. For instance, in this edition Clayton revealed:

* The four most important components of a financial package …
* This crucial element must be established on page one of your sales-letter – plus, five unique ways to develop it …
* How to choose the appropriate “format” for your package – and what are the determining factors …
* The most critical moment in the writing process … and so much more …

Read more …

About Clayton Makepeace and ‘The Total Package’

Clayton has spent the last 37 years creating direct mail, Internet and print promotions that have sold well over $1 billion-worth of nutritional supplements as well as books and newsletters on personal finance, investment and health.

Plus, as a direct marketing consultant, he’s helped four major direct marketing firms at least quadruple sales and profits to well over $100 million per year each.

As a direct response copywriter, Clayton creates many red-hot direct mail controls that profitably mailed up to 90 million pieces each … web-based customer acquisition campaigns that produce profits of up to 445% … and customer file campaigns that spin off as much as $1 million per week.

According to best-selling marketing author Robert W. Bly and the American Writers and Artists Institute, Clayton is America’s highest-paid marketing coach and copywriter, with royalty income of up to $3 million per year since 1997.

And as a mentor, Clayton has helped six young copywriters to six- and seven-figure incomes … currently mentoring a half-dozen more through Response Ink, his direct response marketing agency … and is committed to helping the next generation of direct response business owners, marketing pros, copywriters and designers accelerate their careers through The Total Package.

You’ll find Clayton’s highly anticipated article published every Monday in The Total Package. And, if you’re worried about missing out on Clayton’s passed issues, we’ve got you covered. You’ll find the Best of The Total Package published every Thursday.

*IMNewsWatch would like to thank Clayton Makepeace for granting permission to reprint the latest issue of ‘The Total Package’ week in review

Sharing is caring