Kendall SummerHawk’s latest article is titled “Smarter Business Marketing: Turn One Idea Into Multiple Streams Of Income”. [Article]


Kendall SummerHawk’s latest article:

Smarter Business Marketing: Turn One Idea Into Multiple Streams Of Income

Most entrepreneurs have new ideas springing up like popcorn. Problem is, they donât know how to systematically transform those ideas into income, leaving them overwhelmed, disillusioned or with a scattered brand thatâs the same as no brand at all.

The solution is both simple and profitable: turn one idea into multiple streams of income. This concept is especially easy if youâre a creative type because of your natural ability to see many possibilities. You just need to know how to harness your creativity so itâs working for you, instead of against you.

The beauty of this strategy is it channels your creativity into a direction that has high payoff value, thus opening the door to creating the six and high-six figure business you want.

That’s what I just coached my private intensive client, Bria Simpson to do. The result is a business model and plan that will easily turn her frustrating five-figure business into high six figures in less than one year. All Bria needs to do is implement according to the detailed marketing calendar we mapped out. (Watch a video at the end of this article, of Bria and I sharing the business model we designed together for her.)

So, here are 3 easy tips on how you can turn one idea into multiple streams of income. Remember that this simple shift in your business model will make a huge shift in your income!

Tip #1 Use The âRinse And Repeatâ Strategy

Every time I teach a client how to turn one idea into multiple streams of income, they always protest, saying, âBut Kendall, I canât offer the same information more than onceâ¦can I?â The short answer is yes, you can. In fact, thatâs where the power of this strategy comes from: offering the same information in a variety of formats. This is how you build a powerful brand, simplify your life and quickly create multiple streams of income.

So rather than burn yourself out trying to create tons of new content, focus instead on repeating your core information in different learning modalities, such as teleseminars, articles, workshops, private 1-day intensives, etc. The more intimately clients get to work with you, the more personalized and advanced you can customize your information.

Tip #2 Listen To Your Clients For Your Next Big Idea

When I created my best-selling home study course, it was an instant hit. Why? Because I listened to my clients, who kept asking me for help with âhow to charge what they were worth.â Bingo! That became the title of a best-selling info product that became the foundation for my 7-figure business.

Moral of the story is, donât waste time trying to get your clients to buy what you think they should have. Instead, listen to what they tell you they want, then create it for them.

Tip #3 Donât Get Distracted With Multiple Ideas

Rather than creating different titles and topics to offer your clients, direct your creativity to designing different offers on the same topic. Afraid youâll get bored? Trust me, you wonât. Once you see the money flowing in youâll be thrilled you channeled your creativity in this exciting way.

Repeat After Me: âWhat Streamlines Your Business Increases Your Incomeâ

Creating a six, high-six or even seven figure business isnât more work. Itâs doing the right things right. By following my âturn one idea into multiple streams of incomeâ model, you too can transform your current business into one that simplifies your life while putting a lot more money in your purse!

*This news post was submitted by Kendall SummerHawk.

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