‘The Optimist Who Is Also The Optometrist’ by Tom Borg

Tom Borg’s guest article on Charlie Cook’s ‘Marketing for Success’ blog is titled “The Optimist Who Is Also The Optometrist”. [Blog]

Tom Borg’s guest article on Charlie Cook’s ‘Marketing for Success’ blog:

The Optimist Who Is Also The Optometrist

Tom says, “Several years ago I was doing a talk for my local Kiwanis Club and met a most delightful individual by the name of Greg Ferman. He was courteous and upbeat and happened to be an optometrist. I mentioned to him that I was looking for a new optometrist since mine had unfortunately passed away. He gave me his business card and invited me to set up an appointment to come in for a checkup”.

The Optimist Who Is Also The Optometrist

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