Michael Campbell has released the latest issue of ‘Internet Marketing Secrets’. The featured article is titled “Using Social Media for Marketing”. [Newsletter]


Michael Campbell has released the latest issue of:

Using Social Media for Marketing

Find out how a 10 page minisite, and a little social media elbow grease, can earn swift commissions in the affiliate marketing space.

Using Social Media for Marketing

The websites used for affiliate marketing have changed over the years. White hats have used microsites, mininets and authority sites. Black hats countered with scrapers, splogs (spam blogs) and MFA (made for AdSense) sites.

All have come and GONE as the strategy of choice. Even SEO has become “old school”
and will soon take a back seat to the social media space.

In 2007, everything started to shift. With all the social media available, it became a lot easier to advertise your personal brand and get backlinks.

You could create mininets, doorways,pumpers and links, without having to set up your own websites. You could do it on the backs of the social media networks.

Two years ago I wrote on the #1 tech blog at the time, “”Search is becoming secondary in many markets. Word of mouth is taking over faster than ever, thanks to the reach of Myspace, Facebook and Twitter.”

“For example, if I’m looking for a product, I’m more likely to broadcast a tweet on Twitter, and get the opinions of people I trust. Only as a last resort would I rely on a search engine, that constantly gets gamed by people in the SEO business.”

“People can live in the Google SEO world as long as they want, with its 2003 search technology. But future traffic lies in (dare I say it) social media properties with conversational WOM (word of mouth) marketing.”

“Change happens. You either adapt or perish. SEO and its effectiveness have declined.”

“When it comes to getting traffic and paying customers, SEO has become secondary in many markets. It’s no longer effective at getting the word out,because it takes too long.””

Remember, that was TWO years ago…

Within two months of writing that post, I wrote Goobert. I wanted to prove that everyone could have a successful affiliate marketing business, without learning SEO or having to pay for advertising.

In my very first test, I got up to 400 unique visitors per day in just four weeks.Fast forward to the present day and the Gooberts rule the roost. A mini site is all it takes.

I’m talking a topically tight 10 page site, with a WordPress blog on it. It might feature three items for sale. One in the low, medium and high price ranges. Something for each budget.

But rather than focus on SEO and organic search, and getting found passively, you
jump into the conversations and take an active role in getting traffic to your site. It’s a lot more fun than setting up mininets, or one giant 200 page site, and waiting, hoping that you’ll get found.

Start your marketing by setting up a few pages on social hosting properties like Squidoo, Weebly, Tumblr and HubPages. These become topically related pumper sites to drive additional traffic and links to your mini site.

Set up social bookmarking accounts on Delicious, Mr. Wong, StumbleUpon, Mixx,BizSugar, Yahoo My Web, Faves, Simpy and Google Bookmarks. These are used to link and promote any page where you leave comments.

And if you still don’t think bookmarking is worth it…

Bookmarks apply the law of liking.(Robert Cialdini fans take note.) If you comment on someones blog, tell them why you liked their post. People tend to like people who already like them.

Bookmarks also apply the law of reciprocity. If I link to you, or bookmark you, that same type of behavior should be extended to me.

Bookmarks create links to pages that would otherwise be isolated nodes.You can give link love to those pages,so they get spidered and pass the link juice on to you.

(To learn more about the benefits of social bookmarking and linking, read Jiggling the
Web. The entire strategy is posted here: http://www.jigglingtheweb.com )

Now here’s where the fun starts. How a 10 page site, and a little elbow grease in the social media space, can generate some swift affiliate commissions.

1) Subscribe to the Google Alerts, not one keyword, but dozens surrounding your market. Jump into every conversation related to your topic.

Go comment on their blogs. Be helpful while trying to divert their attention to your site. Social bookmark – not just their sites – but every post you comment on.

2) Go to Twitter.com and type in your keyword phrase. Did you notice that Twitter is a search engine now? It’s real time results. This makes Google very nervous and Twitter could end up as
a serious competitor.

You can jump into these conversations as they’re happening. In real time. You can prevent these people from needing a search engine. It’s being proactive,reaching the prospect earlier in the decision making process.

3) Start conversations and answer questions on your blog. What questions? As you monitor the Twitter stream, you’ll see plenty of questions being asked.Take note of the popular ones.

But if you want to jumpstart your blog with all sorts of useful content, go to the Wordtracker Question Tool. Type in your keyword phrase and the top 100 questions in your niche will appear.

FAQs: http://labs.wordtracker.com/keyword-questions

Go down the list and answer those questions with posts on your blog.(Multiply the numbers by 54 to get more accurate monthly Google search numbers.)

It’s this simple…

1) Subscribe to Google Alerts
2) Participate in blog conversations
3) Jump into Twitter conversations
4) Answer questions on your blog
5) Direct prospects to your products

Take one small 10 page mini site and sell the heck out of it. Talk about it. Advertise it. Market it. Brand it. Social bookmark every post where you leave a comment.

Tap the “social” aspect of social media. Be a good listener. And when it makes sense to do so, jump in and tell your product story to anyone who will listen.

Sell to this market. Agree with their pain or pleasure. Intensify their emotions.

Then aim their desire. Focus it on your product or service, as the solution to their problems.

That’s all it really takes to get started in social marketing and taste success.And once you taste it, you’ll never go back to your old routines of watching reruns on TV. You’ll have a whole new outlook of motivation, inspiration and burning desire for more success.

When you’re ready to try it, get Goobert 2.0 and get started. It’s the most powerful social media marketing method ever devised. I guarantee it.

Get Started: http://www.gogoobert.com

Wishing you all the best for online success,

Michael

P.S.

A more detailed version of this strategy is in the Vault. Find out how you can make social media your number one source for traffic, conversions and sales.

Want to become part of the club? Come on over:

Vault: http://www.dynamicmedia.com

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Legal stuff…

Copyright 2006 Dynamic Media Corporation. All rights reserved world wide. All trademarks and servicemarks are property of their respective owners.

The information contained in this newsletter is the opinion of the author based on his personal observations and years of experience. Neither the author or publisher assume any liability whatsoever for the use of or inability to use any or all of the information contained in this publication. Use this information at your own risk.

Privacy Policy: I never sell, rent, trade or lend any information about my subscribers to anyone, for any reason, whatsoever. I assure you that your privacy is respected and well protected.
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Michael Campbell

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*IMNewswatch would like to thank Michael Campbell for granting permission to reprint the latest newsletter.

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