‘5 Ways to Increase Post Card Response’ by Jeffrey Dobkin

Jeffrey Dobkin’s guest article on Charlie Cook’s ‘Marketing for Success’ blog is titled “5 Ways to Increase Post Card Response”. [Blog]

Jeffrey Dobkin’s guest articlet on Charlie Cook’s ‘Marketing for Success’ blog:

5 Ways to Increase Post Card Response

Jeffrey says, “ost cards are one of the easiest direct mail marketing campaigns to create. No folding, stuffing, sealing, stapling, affixing – just print, address and go. Postcard postage is cheap compared to the rest of direct mail, and delivery is fast because mailing first class can cost the same as bulk mail when post cards are bar coded and mailed in zip sequencee”.

5 Ways to Increase Post Card Response