Bob Bly’s latest blog post is titled “10 Classic Marketing Books You Should Read”. [Bob Bly’s Blog]


Bob Bly’s latest blog post:

10 Classic Marketing Books You Should Read

Bob Bly says, “1) How to Write a Good Advertisement by Vic Schwab (Wilshire Book Company, 1962). A common-sense course in how to write advertising copy that gets people to buy your product or service, written by a plain-speaking veteran mail order copywriter in 1960”.

10 Classic Marketing Books You Should Read…

Bob Bly’s Blog

 

 

 

 

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