‘Nevermind the Strategy – Watch the Little Details’ by Drayton Bird

Drayton Bird’s guest article on Charlie Cook’s ‘Marketing for Success’ blog is titled “Nevermind the Strategy – Watch the Little Details”. [Drayton Bird’s Blog Post]

Drayton Bird’s guest article on Charlie Cook’s ‘Marketing for Success’ blog:

Nevermind the Strategy – Watch the Little Details

Drayton says, “Marketing is often compared to war, and there is much pretentious talk about strategy, conquests, territory and so forth”.

Nevermind the Strategy – Watch the Little Details

Marketing for Success