Patsi Krakoff’s latest ‘Writing on the Web’ blog post is titled “Online Persuasion: Creating Desire” [Writing on the Web]


Patsi Krakoff’s latest ‘Writing on the Web’ blog post:

Online Persuasion: Creating Desire

Patsi says, “How can you appeal to readers’ emotions on a business-oriented site? Online persuasion works best when you appeal to both the logical and emotional centers in the brain.”

Online Persuasion: Creating Desire…

Patsi Krakoff’s Writing on the Web Blog

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