Michael Newman’s latest ‘e-Wealth Daily’ article is titled “How to Stay One Step Ahead When Making Money”. [Michael Newman’s Article]


Michael Newman’s latest ‘e-Wealth Daily’ article:

How to Stay One Step Ahead When Making Money

No matter what, things are always changing and evolving. Unfortunately, if you don’t keep up with — or ahead of — the times, you’ll likely be left behind.

The business of direct marketing is no different. Since its inception, the premise of direct marketing has revolved around direct mail — personalized letters sent to individuals in hopes of
securing them as a customer. After years of operating this way, the game has begun to change drastically.

Nowadays, the mailed sales letter simply isn’t the way to go. It takes too long for customers to read, too long to receive and fulfill orders, while costing more than other, newer techniques. These days, the world of direct marketing has gone digital.

It’s kind of hard to conceive of, actually. How do you market something directly if you’re not using the personal form of direct mail? Well, one of the ways is through e-mail. Sending
newsletters and sales letters online is a new way that direct marketers are generating income. Furthermore, through affiliate marketing projects, direct marketers are able to get in touch with more customers than they were before.

Nowadays, the content has become more visual. “PowerPoint” slideshows that illustrate a product’s value are being used to give customers a quick, detailed and tangible display of how a
product works. This gives them the opportunity not only to save time, but also make a purchase right then and there, instead of having to rely on the post office to ship payments and deliver orders. At the end of the day, the call to action, order and fulfillment take a fraction of the time with these new techniques.

If you’re looking to get into a direct marketing business, you may want to take a look at some of the new techniques successful marketers are using. The business is quickly evolving and new practices are making great headway. Don’t be afraid to try these evolutionary techniques that are changing where the world of direct marketing is going. If you don’t, you could be left behind.

e-Wealth Daily

About e-Wealth Daily

The e-Wealth Daily Bulletin brings you daily tips, advice and breaking news related to home businesses, small businesses and internet marketing. Our team of experts gives you the information you need to take your business pursuits to the most profitable level. Founded by Adrian Newman in 2003, the e-Wealth Daily Bulletin and www.ewealthdaily.com are a division of Lombardi Publishing with online newsletters reaching over 100,000 subscribers each month.

* IMNewsWatch would like to thank e-Wealth Daily for granting permission to reprint this article.

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