James Burt’s latest ‘e-Wealth Daily’ article is titled “Fall Harvest Success for Info Marketers”. [‘Info Marketing’ Article]


James Burt’s latest ‘e-Wealth Daily’ article:

Fall Harvest Success for Info Marketers

Happy harvest time!

If you’re living in many parts of the U.S. and Canada, you’re probably seeing the fall gradually turn into winter. Depending on where you live, you might see changing colors, corn stalks
and pumpkins out for decoration, kids back at school, and light breezes blowing everywhere. It’s a beautiful transition that is really characteristic of life in this part of the world.

I went back up to visit my hometown. Down at the cafe and later at the bar, some of the locals and I got talking about information marketing. They couldn’t quite get the scope of what it was about, but I explained it a bit more. Slowly they grasped it, but all shrugged it off. “Sounds nice, but it’s more for you city people.” I changed the subject there and then, a bit disappointed.

The real point of all of this is something I harp on a bit, but that is absolutely true: you don’t have to be a big-city hotshot to do well in information marketing. Quite the opposite, in fact. As
someone who grew up in a small town, I can safely say that people who opt to avoid the traffic jams, big night clubs, and hordes of shops and malls are just as qualified to become info
marketers as anyone else. Life in small towns is as vibrant as any metropolis you can find on a world map.

If you sit down and make a list, there are a million information topics. I think it’s worth skipping over a few obvious ones and have given you some that I think are especially pertinent these
days:

— Local commerce and business information: I put this one at the top of the list deliberately. Whenever someone passes through a small town, there is often an immediate desire to
pack up and move there, create a business, and live the “simple life.” As fun as this thought is, it lacks a little forethought. There’s nothing wrong with moving to a small town and starting your own business there, but how do you do it? What is popular there? What are the locals into? Is it a seasonal locale or imbued with a real year-long market? Local business info is so crucial for people who really do want to execute their dreams outside of the city. If you have this kind of info, people will pay to get it.

— Seasonal homes and cottages: The economy in my hometown is predominantly driven by the summer tourism. It has a long winter with little activity and then goes into hyper drive in the summer with all of the folks coming from all over to go to the beach, restaurants, and local sights. Many people already have a cottage of some sort, but many more back off when they think it costs too much or is too much work to own one. What people with an ambition for a summer home need is info. Info on repairs, expenses, seasonal activities…everything. You’d think it would be commonplace, but it’s not. You might have it and what you know is valuable to others who also want a summer home of their own.

— Permanent housing info: This one is different from the above and deserves a special mention. But, unlike the city where you can buy or lease short-term, small towns are a little different.
There are farmhouses, historical buildings, mobile homes, everything. Often it’s more of a buy-rather-than-rent scenario to score a good home in a small town. But either way you slice it,
people who want to score a full-time small-town home need info on everything from location to financing. It’s a pretty big info source and one that anyone with knowledge/experience on could provide to a vast audience.

— Local specialties: Every place is unique and has something to offer. Suppose you show up in Westminster, Massachusetts, a town of almost 7,000 people, you can check out the Wachusett Craft Brewery and sample their specialty blueberry ale. If you head to Oka, Quebec, you can visit the Abbey Val Notre-Dame, a monastery that is noted for Oka cheese and chocolate production. Now these places sound a touch exotic, but they aren’t really any different then other small towns. If you’re native to a small area, look around. Maybe there’s beach life, specialty sweets, or furniture production close at hand. Travelers love this information and if they think about coming, they will want info products from someone who really knows
about that area. That someone could be you.

When I was young, all I thought about was leaving my small town. I was ambitious and energetic with a desire for change. But now that I am a bit older and (hopefully) more mature,
seeing my and other small towns is quite enjoyable. These hamlets have a strong life there and they need information for locals and travelers coming there alike in order to be sustained.

Again, they might need someone like you.

e-Wealth Daily

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The e-Wealth Daily Bulletin brings you daily tips, advice and breaking news related to home businesses, small businesses and internet marketing. Our team of experts gives you the information you need to take your business pursuits to the most profitable level. Founded by Adrian Newman in 2003, the e-Wealth Daily Bulletin and www.ewealthdaily.com are a division of Lombardi Publishing with online newsletters reaching over 100,000 subscribers each month.

* IMNewsWatch would like to thank e-Wealth Daily for granting permission to reprint this article.

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