Sean D’Souza’s latest ‘PsychoTactics’ article is titled “So What If You Give Most of It Away?”. [PsychoTactics Article]

Sean D’Souza’s latest ‘PsychoTactics’ article:

So What If You Give Most of It Away?

The other day I was on a call, and I literally gave the listeners all the steps in the Brain Audit. And the more I gave, the more they were keen to buy the product.

This kinda took me by surprise

I’ve long been under the impression, that if you give away all the steps in your system, then there’s nothing else to give. I found out otherwise.

I found out the age-old concept of the bikini to apply

That by giving away 90% of the concept, and keeping 10%, the attraction factor was just as strong, if not twice as strong (there are reasons for me saying ‘twice as strong).

And yes, what the bikini didn’t reveal, was the part the audience most wanted (naturally), and was the part they were willing to pay for.

Product Offers: Links you should visit

1) The Brain Audit: Why Clients Buy (And Why They Don’t)
2) Products : Under $50
3) Announcing! The Black Belt Presentations

Sean D’Souza

©Psychotactics Ltd. All rights reserved.

Wouldn’t you love to stumble upon a secret library of small business ideas? Find simple, yet electrifying ideas, on copywriting, public speaking, marketing strategies, sales conversion, psychological tactics and branding. Head down to http://www.psychotactics.com/ today and judge for yourself. Psychotactics Subscription Page.

*IMNewswatch would like to thank Sean D’Souza and Psychotactics for granting permission to reprint this latest article.

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