Experian Hitwise is hosting a webinar on Wednesday, August 4 at 1.00 pm EDT. The topic of the webinar is “Trendspotting: Discovering Consumer Insights Through Search”.

Webinar Details

Organizer: Experian Hitwise

Key Person: Heather Dougherty, Experian Hitwise

Topic: Trendspotting: Discovering Consumer Insights Through Search

Day/Date: Wednesday, August 4

Time: 1.00 pm EDT – Time Zone Converter

More Information

Hitwise team says, “In this webcast, we’ll discuss:

  • Deciphering consumer sentiment as economic indicators for content development and relevant messaging
  • Using the seasonality of search to recognize when consumers are truly in-market and thinking about a topic or product
  • Search term sequencing and the train of thought when consumers are conducting online research
  • Segmenting search queries to understand the differences based upon demographics, life stages and credit scores”.

Register for webinar details.

‘Trendspotting: Discovering Consumer Insights Through Search’ Webinar

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