‘The Break-Up: When To Bundle, When To Sell Separately’ – ‘Product Sourcing Newsletter’
‘Worldwide Brands’ has released their latest ‘Product Sourcing Newsletter’, complete with product sourcing tips for home-based e-tailers, upcoming trade shows, and spotlighted eCommerce wholesalers. The featured article is titled “The Break-Up: When to Bundle, When to Sell Separately”.
The Break-Up: When to Bundle, When to Sell Separately
By: Tisha Hedges, Director of Operations
Whatever you’re selling, you want to get the best possible profit. Sometimes that means keeping things together, like movie collections. Sometimes, it means breaking them up and selling them individually, like a set of golf clubs. Determining how to get the most for your products isn’t complicated. You just have to ask the right questions:
1. Do these items have more value together?
Some collectibles and products are only valuable as complete sets. Check online to see what comparable packages are selling for, versus the individual pieces.
2. How much more time and money would it take to sell them separately?
Are the extra listing fees (if selling on eBay) and added time you’ll spend worth the difference in the profit margin?
It’s easy to look at these things and apply that information to your specific products, and figure out how you should sell things that will give you the best profit. You can always test selling items as well. Have a bundle to incite the customer to buy it all, but then also sell separately to get the best of both worlds.
This article has been provided by Chris Malta’s blog. Find more great information about your online business on Chris’s site. HERE.
Product Sourcing Newsletter
* IMNewswatch would like to thank Worldwide Brands for granting permission to reprint this newsletter article.
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