Rich Schefren has released a video titled “Positioning: Get Paid For Who You Are, Not What You Do”.

Schefren says, “In today’s message I’ll share with you a single shift that can have you making more and working less. How? By shifting your positioning. In other words, how you are seen by your market place. At brunch this past weekend with Dan Kennedy and Michael Masterson, Dan said this: “It’s better to be paid for who you are, rather than what you do.” In other words…”.

Positioning: Get Paid For Who You Are, Not What You Do

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