Jonathan Leger’s latest blog post is titled “Why Google Is Ignoring Your Content And Links”.

Leger says, “What is the goal of a search engine? More specifically, what is Google’s goal?

To deliver high quality, relevant results to searchers. If they can’t do that, the traffic dries up, along with the revenue.

So when you’re working on your website, whether it’s writing content or getting back links, it’s important to ask youself whether or not what you’re doing is what Google is looking for.

If you get it wrong Google will ignore your content and links, and all of your time and effort will be wasted. After all, if Google doesn’t think your site will add to their search quality (and, thereby, their bottom line), they’re not going to be interested in your work at all”.

Why Google Is Ignoring Your Content And Links

Jonathan Leger’s Blog

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