‘What an Advanced Traffic Strategy Looks Like in 2012’ by Rich Schefren

Rich Schefren’s latest blog post is titled “What an Advanced Traffic Strategy Looks Like in 2012”.

Schefren says, “As I’ve been saying in my last few posts…

“Getting traffic” is more than just driving people to your site.

It’s about making sure the right potential customers — the “qualified leads” — find your site. And eventually want to buy your products.

These days, the easiest way to do that is to use multiple channels to guide your potential customers.

A few months back, my traffic guy, Justin Brooke created a mindmap for his clients to show how this works”.

What an Advanced Traffic Strategy Looks Like in 2012

Rich Schefren’s Blog