Jeremy Schoemaker’s latest blog post is titled “Your name dropping lost you a sale”.

Schoemaker says, “After just recently attending Pubcon and pounding the expo hall I was reminded of one thing that always annoys the crap out of me.

When I go up to a booth who looks like they have a cool service and inquire about what they do they immediately start dropping names of big companies they do business with.

Guess what. I don’t care. In fact, in all honesty, I don’t care if ANYONE has ever used what your selling. If its a service or product that I like then I am in”.

Your name dropping lost you a sale

ShoeMoney Blog

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