It’s ironic, but SEO can sometimes get you into trouble with Google, especially after their latest algorithm update. If you are blatantly trying to influence Google, they will notice and your rating will go down. You need to understand what Google sees as a “turn off” and what it actually finds persuasive.

Google Hit List can show you ways to give Google the kind of site Google admires and ranks well.

Jeremy Kelsall has studied Google’s shifting algorithms for years and has seen many changes coming even before they were announced. From his years of experience, he has developed an approach that not only will work today, but also for years to come.

In Google Hit List, Kelsall identifies the characteristics Google uses to downgrade some sites, and the characteristics it uses to reward other sites with a higher rating. This is information that shouldn’t be ignored unless you depend entirely on paid traffic. Even then, you will miss a nice hunk of bonus traffic from Google if you ignore these site quality issues.

When Google profiles your site, you want it to rate it highly; if your site doesn’t have characteristics it abhors and does have the attributes it respects, then your rating will go up. So, this set of profiling features, for good or bad, is something you want to become well-informed about.

Kelsall is using the proceeds of this sale to assist the victims of Hurricane Sandy. While you help your business, you can also help others.

Improve your SEO without overstepping the bounds. Learn how here: Google Hit List

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