The latest article on ‘Business 2 Community’ is titled “How to Break Every Digital Marketing Rule and Succeed”. Rebecca Rubin says, “Wimp.com sounds a little uninspiring doesn’t it? If you’ve never heard of it, you probably couldn’t guess what the website does. You may even be reluctant to click that link. I’m not going to tell you what they do just yet, what I am going to do is give you some numbers. According to Alexa, Wimp.com is in the top 1,000 websites in the US and the top 2,200 in the world. They have over 1.5 million likes on Facebook. The current version of... [...]

Shawn Collins’ latest blog post is titled “Ideal Number of Networks for an Affiliate Program”. Collins Says, “Q: I’m researching possibilities to grow and expand our affiliate program and would really appreciate your expert advice on the following. Currently our company is present as a merchant on CJ, ShareaSale and we have in-house program (powered by HasOffers) as well. Do you feel there is much to be gained in joining another affiliate network (i.e. LinkShare or Pepperjam) or is there too much affiliate overlap between platforms. If adding a 3rd network is worthwhile, which one(s)... [...]

In less than a day, over 1100 marketers invested in Slap Them Back, a guide to dealing with the latest search engine algorithm changes. This training shows a strategy for improving your rating in Google, regardless of the type of marketing you do, whether local, or CPA, or affiliate products, etc. SEO isn’t dead; it’s just different. Slap Them Back shows you the new (and better) way to do SEO, so that in the new search engine climate, your site will rise toward the top. The nice thing about this SEO technique is that it’s usually less expensive than the old-hat link buying process. Slap... [...]

Johnny Andrews is hosting a webinar on Thursday, January 31 at 3.00 pm EST. The topic of the webinar is “How ONE Kindle Book Generated $30,586.25 And 3,197 Buyer Leads In Under 7 Days”. Webinar Details Organizer: Johnny Andrews Topic: How ONE Kindle Book Generated $30,586.25 And 3,197 Buyer Leads In Under 7 Days Day/Date: Thursday, January 31 Time: 3.00 pm EST – Time Zone Converter Register for webinar details. ‘How ONE Kindle Book Generated $30,586.25 And 3,197 Buyer Leads In Under 7 Days’ Webinar  [...]

The latest ‘Econsultancy’ blog post is titled “Five ways to elevate your game as a marketer”. David Moth says, “Is marketing a science or an art? According to Adobe’s Jeff Allen, marketers need to make sure they have a foot firmly in both camps. In a talk at Econsultancy’s JUMP New York conference this morning, Allen said that within any given organisation it’s likely that almost everyone will have an opinion on the marketing strategy. So it’s up to marketers to convince their colleagues that they are the experts in what they do and can use data to prove it”. ... [...]

The latest post on ‘Mashable’ is titled “Facebook’s Q4: By the Numbers”. Todd Wasserman says, “Facebook’s fourth-quarter earnings was a bonanza for anyone looking for updated stats on the company. The one that caught a lot of analysts’ attention was 23% — the proportion of ad revenues that the company derives from mobile. Facebook’s perceived lack of progress in mobile was a major reason the company’s stock slid precipitously after its May 2012 IPO. But, as usual, the company used its call with analysts after to show off its brisk growth and huge... [...]

Mentoring by an expert video marketer can make a big difference in your sales. Bertram Heath has loads of experience that he’s willing to share. Heath is accepting a few people who want his personal guidance for creating top-selling videos that will actually make sales. It’s only intended for people who are serious about using video in their business. The Video Mastermind may be what you need if you’re frustrated but: • You aren’t a complete novice • You know your niche • You know who know your best customer is • You know how to do some of the tech stuff... [...]

Michelle MacPhearson and Justin Brooke’s latest podcast episode on ’Marketing Con Queso’ is titled “Building a Business vs. Making Money”. MacPhearson and Brooke say, “We discuss the business breakthroughs we’ve had over the past few years. Then we dig a little deeper into what we thought was important and focused on before we were successful and what we focus on now. Lessons learned: Where you spend your time and effort affects your success. News/Tools Mentioned Zapier AW Pro Tools Flow”. Building a Business vs. Making Money ‘Marketing Con Queso’ Podcasts  [...]

The latest article on  ‘Marketing Land’ is titled “Facebook: 500,000 Pages Have Used Promoted Posts, 70% Become Repeat Advertisers”. Matt McGee says, “Facebook touted the success of its Promoted Posts product and the general success of ads in the News Feed during its earnings call today, in which it announced Q4 financial figures that beat analyst estimates. During the earnings call, Facebook COO Sheryl Sandberg announced that almost 500,000 Pages have tried Promoted Posts, the ad product”. Facebook: 500,000 Pages Have Used Promoted Posts, 70% Become Repeat... [...]

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “Baer Facts – Are You Making Marketing’s Biggest Mistake?″. Baer says, “This special edition of The Baer Facts with my friends from ExactTarget features me urging caution to all marketers, live at the Convince & Convert company retreat in Puerto Vallarta, Mexico. (eat-your-heart-out photo of our secret lair on Instagram). I based this video on new research from ExactTarget called Marketers from Mars (infographic summary below”. Baer Facts – Are You Making Marketing’s Biggest Mistake? Jay Baer’s ‘Convince... [...]