The latest ‘Econsultancy’ blog post is titled “Why online marketing is as simple as five-a-side football”.

Chris Lee says, “Smart marketers understand that organisations need to adapt for the changing nature of online marketing.

But how can they best articulate this internally for earned and owned media?

Time for a good old sporting analogy”.

Why online marketing is as simple as five-a-side football

‘Econsultancy’ Blog

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