Denise Wakeman’s latest blog post is titled “11 Ways to Use Content Marketing to Build Visibility and Buzz for Your Event”.

Wakeman says, “”Content Marketing” appears to be the buzz word for 2013. While the word, or phrase, may be showing up everywhere, the concept and practice has been around for years. Business bloggers have been practicing content marketing since the early the part of the twenty-first century. Content marketing goes way beyond blogs now. As I’ve been working on the marketing for the inaugural Digital Publishing Online Intensive, it struck me how many ways  Ellen Britt and I are using content to get the word out about the event. If you’ve got an online”.

11 Ways to Use Content Marketing to Build Visibility and Buzz for Your Event

Denise Wakeman’s Blog

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