The latest ‘Econsultancy’ blog post is titled “Companies struggle to use social for marketing and customer service: report”.

Patricio Robles says, “With countless consumers around the world using social media, it’s no surprise that companies have flocked to services like Facebook and Twitter.

In many cases, companies are using these services to market to consumers, but in the past couple of years, a growing number of them have started using social as a customer service channel too”.

Companies struggle to use social for marketing and customer service: report

‘Econsultancy’ Blog

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