The latest article on HubSpot blog is titled “How to Use Facebook’s ‘Custom Audiences’ Feature for More Strategic Ad Targeting”.

Amanda Sibley says, “As Facebook grows as a social network, marketers and advertisers are likely to flock there to experiment with a new way to reach people. In fact, according to a Vizu/Digiday study via eMarketer, 64% of U.S. advertisers are upping their social ad budget in 2013. But with over 1 billion people using Facebook, how do you find the rightpeople?”.

How to Use Facebook’s ‘Custom Audiences’ Feature for More Strategic Ad Targeting

HubSpot

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