MarketingSherpa has published an article titled “Retargeting: 5 tactics from drip email to lead generation”.

David Kirkpatrick says, “This article has long been in the making. The journey began with a marketing event cocktail hour conversation, then another discussion over a steak dinner, and closed with lunch at a day-long educational conference. Add in a great referral and voila, we had four sources for two how-to articles on retargeting.

Read on to find out what those four sources said about retargeting in multiple marketing channels including email, online advertising and paid search”.

Retargeting: 5 tactics from drip email to lead generation

MarketingSherpa