MarketingExperiments’ ‘The Usability Myth: 4 surprising discoveries we learned after testing the most common usability principles’ webinar is on replay.

The MarketingExperiments team says, “Often, the rules regarding usability differ from source to source, and the answers provided by the usability experts can be misleading. Essentially, is very difficult to obtain any consensus about the rules of usability, or the overall effectiveness of it.

In this Web clinic, Flint McGlaughlin, Managing Director, MECLABS, explored how Web usability best practices impact optimization.

In this Web clinic replay, you’ll see how an addiction and mental health rehabilitation facility increased its conversions 220% by utilizing a science-based approach to Web usability and optimization.

Flint also shared some key principles from these discoveries you can use as a framework to aid your usability optimization efforts”.

MarketingExperiments’ ‘The Usability Myth: 4 surprising discoveries we learned after testing the most common usability principles’ Webinar Replay

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