‘Is Your Tone Helping or Hurting Your Brand?’ – Aweber Blog
The latest ‘Aweber’ blog post is titled “Is Your Tone Helping or Hurting Your Brand?”.
Crystal Gouldey says, “Imagine you’re at your doctor’s office. Your doctor starts explaining the state of your health with colorful slang, maybe some expletives here and there, leaving you a little uncomfortable. Your doctor is supposed to use a professional tone, not a casual one. This situation can happen to your subscribers as well. People have an idea“.
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