The latest article on Business Insider is titled “YouTube Offers Millions Of Dollars In Ad Discounts To Attract New Advertisers”.

Dominic Green says, “The minimum bid for a YouTube advertising package dropped from more than $10 million to just $1 million in an attempt to ad steal dollars from television budgets, AdAge reports.

Ads on YouTube, those sponsored clips that play before you get to watch most videos, have typically posed huge up-front costs to advertisers vying for the space”.

YouTube Offers Millions Of Dollars In Ad Discounts To Attract New Advertisers

Business Insider

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