‘6 Marketing Automation Lessons I Learned the Hard Way’ – HubSpot
The latest article on HubSpot blog is titled “6 Marketing Automation Lessons I Learned the Hard Way”.
Jessica Meher says, “Not too long ago, my colleague Katie Burke wrote a great article, “The Right Way to Think About Your Marketing Software RFP,” and it got me thinking about my own experiences as a buyer of marketing technology. Particularly I realized, more often than not, I was thinking about automation the wrong way“.
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