The latest article on Business Insider is titled “Five And Seven Are Incredibly Powerful Numbers For Marketers”.

Ira Kalb says, “In previous posts, I talked about the power of being first to a position as well as the power of three in marketing.

In this one, I’d like to extend the number sequence to 5 and 7. Why 5 and 7? They represent the number of elements that the average human brain can remember.

Five represents the low end and 7 the upper end of the range. This is probably why most people have a tough time remembering Santa’s nine reindeer“.

Five And Seven Are Incredibly Powerful Numbers For Marketers

Business Insider

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