The latest ‘Econsultancy’ blog post is titled “How to run a successful multichannel social media promotion”.

Katya Constantine says, “Trick question: if you run a Twitter campaign that directs a customer to your Facebook page and they click through to your site, how many channels did you use?

In this day and age, running social media promotions can be overwhelming. There are large and highly engaged audiences on Facebook, Twitter, Pinterest, Instagram, Google +, LinkedIn, YouTube – and that’s just the social sites we hear about daily.

As a business, it can be challenging to figure out the what, the where, and the how of doing a multichannel social media promotion”.

How to run a successful multichannel social media promotion

‘Econsultancy’ Blog

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