‘Four ways agile marketing will change your business and interactions with customers’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Four ways agile marketing will change your business and interactions with customers”.

Juliet Stott says, “At the recent Neolane & Celerity co-hosted breakfast seminar Ashley Friedlein spelt out what agile marketing is and how it’s going to change us all.

In his introduction he said we’ll all be talking about ‘real time’, ‘agile’, ‘on demand’, ‘automation’, ‘speeding up’ and ‘event triggered’ in the months and years ahead.

What was clear from all the presentations at the event was that personalisation, real-time, agile marketing practices will become the norm”.

Four ways agile marketing will change your business and interactions with customers

‘Econsultancy’ Blog