The latest ‘Econsultancy’ blog post is titled “Google: avoid ‘download app’ pop-ups or lose mobile search rankings”.

Graham Charlton says, “Google’s Webmaster Central blog today announced changes in the way it ranks smartphone search results, with a focus on eliminating flaws which affect the user experience. 

One of the usability issues highlghted is those pesky interstitials which prompt visitors to download mobile apps, while other issues include faulty redirects and unplayable videos.

This seems to be a positive move”.

Google: avoid ‘download app’ pop-ups or lose mobile search rankings

‘Econsultancy’ Blog

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