‘Facebook’s Graph Search: will it save f-commerce?’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “Facebook’s Graph Search: will it save f-commerce?”.
Philip Rooke says, “As the CEO of an ecommerce business with over 2,000 shops on Facebook, I have a unique perspective onFacebook selling.
After two years of testing, my company sees fewer sales from our global Facebook presence than from orders originating in New Zealand, where we don’t have a marketing or sales presence, or a country-specific website.
Quite frankly, Facebook has been underwhelming for sales generation“.
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