‘Profitable Content Marketing – Do I Need a Call to Action at the End of My Content?’ by Denise Wakeman
Denise Wakeman’s latest blog post is titled “Profitable Content Marketing – Do I Need a Call to Action at the End of My Content? (Really?)”.
Wakeman says, “Q: Do I need aCall to Actionat the end of my article content?
A:I must admit, I was a little surprised by this question. It came from someone who had purchased an entry level resource from me, and the purchase came with a bonus strategy session.
In the book “Made to Stick” authors Chip and Dan Heath talk about the “curse of knowledge” – thinking that just because you know something means every one else knows it too”.
Profitable Content Marketing – Do I Need a Call to Action at the End of My Content? (Really?)
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