‘How to Tackle the Most Common B2B Sales Objections’ – HubSpot
The latest article on HubSpot blog is titled “How to Tackle the Most Common B2B Sales Objections”.
Ginny Soskey says, “Getting objections during your sales process is expected … though it can be one of the most frustrating aspects of selling. You’ve done your research, prepared for a phone call or demo, and then you’re hit with the but. “Your product is great and all, but I don’t have the money for it.” Or, “I could easily use what you’re selling,but my boss won’t agree to it.” Ugh. After all your hard work, it can feel like you’ve hit a brick wall”.
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