‘Where should SEO sit within a business?’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “Where should SEO sit within a business?”.
Jimmy McCann says, “Where should SEO sit within a company? Historically the answer to this would have been an extension to the digital marketing team, in some cases even in I.T, and always siphoned off as a separate marketing element.
This approach, born of technological black-hat tendencies is, like so many in the industry, outdated”.
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