Marketo has released an ebook titled “PPC and SEO Made Easy: Optimize Your Inbound Marketing”.

The Marketo team says, “If search engine optimization were simple, everyone would rank at the top of the search results!  Since that’s not going to happen, make sure your leads are finding you instead of your competitors by having a smart inbound strategy in place.  Download this eBook to find out how to optimize your PPC and SEO efforts and improve your inbound marketing channel.

This guide will teach you:

  • What SEO has to do with inbound marketing
  • The math involved with SEO and PPC
  • The anatomy of paid search campaign
  • What resources can help you become an inbound expert

You’ll also learn which conferences and RSS feeds we recommend to improve your inbound marketing skills and become an SEO expert”.

Marketo’s ‘PPC and SEO Made Easy: Optimize Your Inbound Marketing’ eBook

Sharing is caring