‘10 Ways to Build a Twitter Audience for your Business’ – Web Marketing Today
The latest ‘Web Marketing Today’ blog post is titled “10 Ways to Build a Twitter Audience for your Business”.
Kunle Campbell says, “Twitter is becoming ever more popular. Increasingly as important as a Facebook account, a Twitter account is made even more social by retweets, shared links, and sudden swells of memes, shared jokes or ideas. Twitter currently boasts roughly 200 million users. That number is growing.
Like many social media platforms, marketing on Twitter needs to be thought about differently. It’s not about how many people receive your marketing message, and it’s not about short-term selling. Just as success online is about niche rather than numbers — you could call it depth rather than width — so success on social media is about interactions, not subscriptions. It’s the difference between an audience and a following on Twitter”.
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