‘How to Make a Marketing Video: A Beginner’s Guide [VIDEO]’ – HubSpot
The latest article on HubSpot blog is titled “How to Make a Marketing Video: A Beginner’s Guide [VIDEO]”. Kristen Craft says, “When people talk about inbound marketing, most agree that in theory, video is a great tool to attract new visitors, connect and engage with your leads, and delight your loyal customers … but most marketers would say actually doing video is a whole other ball game.
Why are we so afraid of doing video? Most of us get paralyzed by the “no time, too hard” fallacy. We convince ourselves that we need fancy camera equipment and editing software to make video work”.
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