‘What do search marketers think of Enhanced Campaigns?’ – ‘Econsultancy’ Blog
The latest ‘Econsultancy’ blog post is titled “What do search marketers think of Enhanced Campaigns?”.
David Moth says, “Back in February Google announced that it was overhauling the way AdWords worked with the rollout ofEnhanced Campaigns.
It’s a catchy name that makes the new system sound like an upgrade on the old model, however there was some disquiet among paid search marketers as Google has essentially removed the ability to run PPC campaigns targeting specific devices”.
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